Traffic Sources in Google Analytics

Lección 14 de 1688%

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Sobre esta lección

Traffic sources describe where your traffic originates (e.g., Google, Baidu, Bing), the medium by which users arrive at your site/app (e.g., organic, cpc, email), and the specific marketing efforts you use to drive that traffic (e.g., campaign, creative format, keywords). In this video, you'll learn more about how traffic sources work and where to see traffic sources in your reports. Note that at timestamp 5:24, the user acquisition report can show new and returning users. Chapters: 0:00 - Introduction 0:45 - Source, medium, campaign, and channel group 2:08 - Traffic source dimensions 4:34 - Acquisition reports 9:16 - Conclusion Resources: Join the Google Analytics Discord server → https://discord.gg/djsM2JfQaG Learn more about traffic sources → https://support.google.com/analytics/answer/11242870 Learn more about channel groups → https://support.google.com/analytics/answer/9756891 Learn more about the demo account → https://support.google.com/analytics/answer/6367342 Subscribe to the Google Analytics channel → https://www.youtube.com/c/GoogleAnalytics Instructor → https://twitter.com/matt_landers #googleanalytics #googleanalytics4 #googletagmanager #ga4tutorials #ga4tutorialseries #trafficsources

Sobre este curso

Learn about Google Analytics 4, the next generation of Analytics which collects event-based data from both websites and apps. Throughout the series, you’ll have code and configuration instructions to follow along with to help you set up your website with Google Analytics. The series will cover the initial setup, events, conversions, audiences, integrations, consent mode, and more. Subscribe to Google Analytics → https://www.youtube.com/c/GoogleAnalytics

Lección 14 de 16Nivel: principianteDuración total: 2h 6m

Lo que aprenderás en este curso:

  • Dominar las herramientas del ecosistema de Google
  • Organizar y gestionar archivos en la nube eficientemente
  • Colaborar en documentos en tiempo real
  • Configurar y optimizar las herramientas para productividad